Augmented Reality’s first killer app…VTO’s

MetaVRse 3D Augmented Reality Product Visualizer

“In the future, e-commerce penetration is projected to grow from approximately 10% today to greater than 40% in 2026” — (World Economic Forum, Future of Retail 2017)

Virtual Try-on for glasses
IKEA Place allows you to virtual try-on your new furniture

“It could eventually be that you put in contact lenses and you don’t need to look at a phone anymore. We’re really right at the beginning of the big bang with AR and understanding just how it can make everyday life better for people.” — Michael Valdsgaard, Leader of Digital Transformation at IKEA

Apple CEO, Tim Cook talking about Augmented Reality
Market Opportunity for Virtual, Augmented & Mixed Reality (XR) Source: MetaVRse

“vCommerce is estimated to reach $1.3 Trillion by 2035” — Citi Financial GPS Report

Michael Kors & Facebook Virtual Try-on
Fashion Tech Expert Amanda Cosco trying new hair colours
IKEA Place AR Virtual Try-on (Furniture)
The Author using VTO for glasses
VTO Watch (From Parth Anand)
Wanna Kicks AR Shoe VTO
Modiface Nail VTO

This is why I feel that VTO’s or Virtual Try-On’s are the first KILLER APP for AR!

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store